Gunnar Bittersmann: Wie falsche Grammatik Apple gerettet hat

A closer look at the famous copy writing of Apple Computer’s 1997 “Think Different” advertising campaign: How Bad Grammar Saved Apple (Video 8 min)

🖖 Live long and prosper

--
In our chants of “ICE out now”
Our city’s heart and soul persists
Through broken glass and bloody tears
On the streets of Minneapolis

— Bruce Springsteen, Streets of Minneapolis