Ringo: HTML Autoresponder - Betreffzeile?

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Hallo, ich möchte in eine HTML Autoresponder Datei die ich mir zurecht gebogen habe, eine Betreffzeile einfügen da das ganze via mail ankommen soll. Wie mache ich das?

<!DOCTYPE html>
<html dir="ltr">
<head>
<meta http-equiv="Content-Type" content="text/html; charset=UTF-8">
<title>Tierfreundeblog</title>
</head>
<body leftmargin="0" marginwidth="0" topmargin="0" marginheight="0" offset="0" style="margin: 0; padding: 0; font-family: Arial,
sans-serif; line-height: 1.4em; ">

<table cellpadding="0" cellspacing="0" border="0" width="100%" style="font-family: Arial, sans-serif; line-height: 1.4em; color: #666666;">
        <tr style="font-family: Arial, sans-serif; line-height: 1.4em;">
                <td valign="top" class="top_content_container" style="font-family: Arial, sans-serif; line-height: 1.4em; padding: 22px 0 22px 0;">

                        <div class="top_heading" style="font-family: Arial, sans-serif; font-size: 18px; text-align: left; font-weight: bold;">
                                <p style="margin: .6em 0;">Hallo {SENDER_NAME},</p>
                        </div>

                                <p style="margin: .6em 0;"><div id"editchat" style="height: 35px; width: 280px; text-transform: uppercase; padding-top: 15px; padding-right: 10px; padding-bottom: 30px; padding-left: 10px; margin-left: auto; margin-right: auto; color: #FFFFFF; font-weight: bold; letter-spacing: 2px; text-align: center; background-color: #A90000; border-radius: 5px;">{TOUCH_EDIT_LINK}Blog Designer</div></p>
                            <p>&nbsp;</p>
                </td>
        </tr>
</table>
</body>
</html>