<script type="text/javascript">
<!--
sw = (screen.width-680)/2;
sh = (screen.height-415)/2;
window.open('start.html','main','width=680,height=415,left=sw,top=sh,location=no,menubar=no,resizable=no,scrollbars=no,status=no,toolbar=no');
//-->
</script>
Das 3. Argument in window.open() ist ein String. Also machst du folgendes:
<script type="text/javascript">
<!--
sw = (screen.width-680)/2;
sh = (screen.height-415)/2;
geom = 'width=680,height=415,left='+sw+',top='+sh+',location=no,menubar=no,resizable=no,scrollbars=no,status=no,toolbar=no'
window.open('start.html','main',geom);
//-->
</script>